Leading logistics dynamics to cost-efficient management (p.11-27) |
|
by |
|
Andreas P. Kakouris, University of the Aegean |
Panagiotis K. Finos, Hellenic Open University |
Athanassios Mihiotis, Hellenic Open University |
|
Keywords : Logistics, Profitability, Corporate strategy, Strategic alliances, Business organizations |
|
|
|
Abstract |
This paper details an early examination of innovative activities within both inbound and outbound logistics that create value and competitive advantage. Moreover, this paper revisits Alling and Tyndall’s (1990) ten logistics rules which govern the contribution logistics can make to profitability. Our research adopted a case-study approach. Hence semi-structured interviews with supply chain managers were conducted within four lead organizations. The findings defend the significance of the logistics principles mentioned by Alling and Tyndall since they can unlock the hidden value of logistics within their enterprises and across their extended supply chains. |
|